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Digital Marketing Course in Kanpur

Unlock the full potential of your career by enrolling in the top-rated Digital Marketing Course in Kanpur. Designed for aspiring professionals and entrepreneurs, our comprehensive program covers all aspects of digital marketing, including SEO, SEM, social media marketing, content creation, and analytics. With hands-on training and expert guidance, you’ll gain the skills needed to drive successful online campaigns and achieve your business goals. Join us today and transform your future with our industry-leading digital marketing course.

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Digital Marketing Course in Kanpur

Our advanced digital marketing course in Kanpur expertly curated modules, guided by seasoned mentors. With hands-on experience, individuals gain a profound understanding of the dynamic digital marketing landscape and cutting-edge technologies.

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Premier Digital Marketing Course in Kanpur

Our institute is renowned for offering the best digital marketing courses in Kanpur, tailored to meet industry standards. Whether you are located in Kanpur, our digital marketing course in Kanpur and fees are designed to provide you with maximum value. Join the top-rated digital marketing course institute in Kanpur and explore advanced modules, including the popular IFTDM digital marketing course in Kanpur. Start your journey today and become a digital marketing expert!

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Months
Course

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Industry
expert trainers

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industry based certification

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easy payment
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Digital marketing course certicate

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Best Digital Marketing Training Institute In Kanpur

Are you looking for the best digital marketing course in Kanpur? Look no further! Our institute offers comprehensive digital marketing courses in Kanpur. We provide detailed information about the digital marketing course in Kanpur and fees to suit all budgets. Whether you’re interested in a IFTDM digital marketing course in Kanpur, or seeking the top digital marketing course institute in Kanpur, we have you covered. Enroll now to enhance your skills with the best digital marketing courses in Kanpur!

Exprienced Digital marketer

Experienced
Trainers

20+ training partner

20+ Training
Partners

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24*7 Integrated
Learning

Digital marketing tools

50+ Tools

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100% on
job training

World class digital marketing mentor

Access to World
Class Mentors

Advanced

Advanced
Certifications

Digital marketing Doubt class

Doubt Clearing
Session

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Exprienced Trainers

placement

20+ Training Partners

support

24*7 Integrated Learning

tools

50+ Tools

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100% on job training

training

Access to World Class Mentors

certification

Advanced Certifications

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Doubt Clearing Session

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DIVE DEEP

INTO THE COURSE

What You’ll Learn

Discover What Awaits You!

Immerse yourself in the thrilling realm of education with IFTDM’s meticulously curated modules and an extensive library of recorded videos accessible via our state-of-the-art Learning Management System. Delve into comprehensive studies that go beyond the ordinary, empowering you to master intricate concepts effortlessly. With over 32 thoughtfully designed modules, our courses offer the perfect fusion of richness and substance, ensuring an exhilarating learning experience like no other!

What You’ll Learn

Discover What Awaits You!
Dive into the world of learning with IFTDM’s carefully selected modules and wide range of videos available on our Learning Management System. Explore detailed studies that dig deeper than the basics, helping you grasp complex concepts better. With 32+ meticulously curated modules, our courses are crafted to perfection, serving you the best blend of taste and nutrition in your learning journey!
digital marketing

Digital Marketing Fundamentals

Get Introduced to the Basics of Marketing

Understand the importance of being a customer-centric brand

Identify the digital marketing channels, their capabilities, and the customer journey through the purchase funnel, along with the key metric at each stage

Understand the motivations of the customer in the buying process

creative

Creative And Design Fundamentals

Design Principles

Color Palette

User Interface (UI) and User Experience (UX) Design

Website Design

Graphic Design

Social Media Graphics

content-marketing

Content Marketing and Design Strategy

Identify and create the right types of content to achieve your marketing objectives.

Build a distribution plan through content calendar mapping channels and content.

Create a channel mix and content strategy

Build an integrated marketing strategy.

serach engine

Search Engine Optimization(SEO)

Understand the perspective of how the search algorithm works (Crawling, Indexing, Ranking).

Learn Optimizing Crawl Budget.

Develop knowledge of SEO tools such as Keyword Planner, Ubersuggest, SeoSitecheckup, etc.

Perform an SEO audit for a website to identify the gaps.

conversion

Conversion Rate Optimization(CRO)

What is a conversion rate?

How to Calculate Conversion Rate?

Where to Implement a CRO Strategy

CRO Formulas

CRO Strategies

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Generative AI Integration

What is GenAI?

Application of GenAI in digital marketing

Content Creation In Digital Marketing

Marketing and Advanced AI

  • Get Introduced to the Basics of Marketing
  • Understand the importance of being a customer-centric brand
  • Identify the digital marketing channels, their capabilities and the customer journey through the purchase funnel, along with the key metric at each stage
  • Understand the motivations of the customer in the buying process
  • Design Principles
  • Size and Layout
  • User Interface (UI) and User Experience (UX) Design
  • Website Design
  • Graphic Design
  • Social Media Graphics
  • Identify and create the right types of content to achieve your marketing objectives.
  • Build a distribution plan through content calendar mapping channels and content.
  • Build an integrated marketing strategy.
  • Create a channel mix and content strategy
  • Map different content types to relevant digital marketing channels.
  • What is SEM?
  • What are the different objectives which can be achieved through SEM campaigns?
  • Identify the different elements of an SEM campaign and how the ad auction works.
  • Creation of Search Network Campaign
  • How Does the SEM Auction Work?
  • What is a conversion rate?
  • How to Calculate Conversion Rate?
  • Where to Implement a CRO Strategy
  • CRO Formulas
  • CRO Strategies
  • Role of Influencers in Digital Marketing Campaigns.
  • Applications of AI in Chatbots, Personalized Recommendations & Content Creation.
  • Fireside Chat with an Influencer Marketing Specialist.
  • Discussion on the Integration of AI in Digital Marketing.
  • What is GenAI?
  • Application of GenAI in digital marketing
  • Explain the principles of personalization in marketing and the role that generative AI plays in it
  • Explore the various applications of AI in digital marketing with the help of industry campaigns
  • Apply prompt engineering techniques to generate targeted and personalized marketing content
  • Understand the perspective of how the search algorithm works (Crawling, Indexing, Ranking).
  • Learn Optimizing Crawl Budget.
  • Develop knowledge of SEO tools such as Keyword Planner, Ubersuggest, SeoSitecheckup, etc.
  • Perform an SEO audit for a website to identify the gaps.
  • Suggest improvement strategies to fill the identified gaps.
digital icon-1

DIGITAL
MARKETING
FUNDAMENTALS

  • Get Introduced to the Basics of Marketing
  • Understand the importance of being a customer-centric brand
  • Identify the digital marketing channels, their capabilities, and the customer journey through the purchase funnel, along with the key metric at each stage
digital icon-2

CREATIVE AND
DESIGN
FUNDAMENTALS

  • Design Principles
  • Color Palette
  • User Interface (UI) and User
  • Experience (UX) Design
  • Website Design
  • Graphic Design
  • Social Media Graphics
digital icon-3

Content
Marketing and
Design Strategy

  • Identify and create the right types of content to achieve your marketing objectives.
  • Build a distribution plan through content calendar mapping channels and content.
  • Create a channel mix and content strategy
  • Build an integrated marketing strategy.
digital icon-4

Search Engine
Optimization
(SEO)

  • Understand the perspective of how the search algorithm works (Crawling, Indexing, Ranking).
  • Learn Optimizing Crawl Budget.
  • Develop knowledge of SEO tools such as Keyword Planner, Ubersuggest, SeoSitecheckup, etc.
digital icon-5

Social Media
Marketing
(SMM)

  • Introduction to Social Media
  • Why Content is the foundation of SMM
  • Psychology of Social Sharing
  • Building Content That is Inherently Shareable
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Generative
AI
Integration

  • What is GenAI?
  • Application of GenAI in digital marketing
  • Content Creation In Digital Marketing
  • Marketing and Advanced AI

GET PERSONALIZED

COUNSELLING FOR

YOUR CAREER

IFTDM:

Education Aligned with

Digital Marketing's

Evolution

Technology COURSE
Digital marketing Mentorship
Digital marketing Hands-on learning
Skill Development in Digital Marketing

Experience

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the power of IFTDM –

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arrow

where digital expertise meets

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career transformation!

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Announcing

New Batch

Our dear students, we welcome you to another wonderful academic session. Remember the road to success is continuous learning. Make the most of this session and you will be glad you did.

Our experienced mentors provide personalized guidance, helping you navigate challenges, identify opportunities.This transformative journey goes beyond conventional career paths, focusing on your individual strengths, passions, and aspirations.

This program is not just about climbing the corporate ladder; it's about creating a resilient and fulfilling career ecosystem that aligns with your values and aspirations. From cultivating your strengths to addressing challenges, we're committed to tending to every aspect of your professional journey.

WORLD CLASS

MENTORS

Vivek

Vivek Sagar Srivastava

Founder & CEO HopeQure
Fintech

Ankoor

Ankoor Dasguupta

Marketing Practitioner, CMO Council Member
Marketing Communication

alokedeep

Alokedeep Singh

Ex-Country Head Digital, HSBC | Founder TataCliQ

rituraj

Rituraj Bidwai

Generative AI Consultant, Rituraj Bidwai Enterprises
Generative AI and Marketing Technology

niraj

Niraj Seth

EVP - Naukri.com
Analytics & Data Interpretation

varun

Varun Tangri

Founder CEO - QueueBuster
Sales & Marketing

saurabh gupta

Saurabh Gupta

Founder -IFTDM, Garage Collective

Vivek-gaur

Vivek Gour

Sr. VP- Business Development,LoveLocal
Digital sales

Gautam

Gautam Duggal

Founder & CEO Leasing Monk
Digital Strategy

anjali

Anjali Chauhan

Co-founder/Director- IFTDM, Garage Collective

Manu

Manu Mohindra

Account Director- Communication Partner
Public Relations

Rakesh Joshi

Rakesh Joshi

Freelance Amazon Growth Expert
E-Commerce

udit

Udit Pandey

AVP- Sales-Infomo Global Limited
Digital Media Sales, AI/ML Integration

Saurabh

Saurabh Gaur

Revenue Head- ILN, Mensa Brands
Digital Sales

Ankit-Shard

Ankit Shard

AVP(E-Commerce) - IDAM House of Brands
Content marketing & Strategy

Rahul

Rahul Gupta

Marketing Lead - Jio Things Limited
Content marketing & Strategy

sandeep

Sandeep jaiswal

Group Head Media - Essence Mediacom
Content Marketing & Strategy

abhishek mishra

Abhishek Misra

Program Director , IFTDM

anjanjyot

Anjanjyot

Group Head Social Media, Garage Collective

50+icon

Tools Bundled

In Our Digital Marketing Course in Kanpur

FREQUENTLY ASKED

QUESTIONS

At IFTDM, we seek individuals who are at ease with our principle and appreciate the value of dedication, and responsibility of doing the right thing always. If you have the zeal to strive for excellence without losing sight of the means being employed, IFTDM is the right place for you.

Yes, for a career in digital marketing, you do not need any particular degree. You just need the skills and knowledge, which you can also get from a diploma in digital marketing after 10th.
Digital marketing courses can be beneficial for professionals in the marketing and business fields.
Learning Digital Marketing is not difficult since we have to learn using the same technology we use every day. It is just about the specific skills you want to learn that will take some time.
Yes, you can take up a digital marketing course after the 12th.
Anyone interested in digital marketing can take a course! It's great for beginners, students, business professionals, and website owners.
Yes, At IFTDM, we offer online courses.
A digital marketing course can be a valuable investment for anyone looking to build a career in digital marketing.
Completing a digital marketing course can open doors to entry-level roles like SEO specialist, social media marketing manager, or digital marketing assistant. It can also equip you with freelance or business ownership possibilities.
Digital marketing courses vary in length, but typically range from a 4-6 months.
Yes! Courses can give you hands-on experience, networking opportunities, and even career guidance in some cases.

Join IFTDM community of 4000+ students

    Anjanjyot
    Anjanjyot

    Executive Producer

    Previouly worked with Infosys, Dabur, NMIMS | 15+ Years of Experience | MBA Graduate

      Priyansha Sinha
      Priyansha Sinha

      Social Media Executive

      Previously worked for ICICI, Policy Bazaar. Digiperform | 8 Years of Experience.

        Jay Singh Thakur
        Jay Singh Thakur

        Content Writer

        Previously worked for TCS | 12+ Years Experience | MBA from NMIMS. In this course

          Deepanshu Kanojiya
          Deepanshu Kanojiya

          Video Producer

          Previously worked for Reliance, Indian Oil, Tata Steel, Jio Creative Lab, Dare2Compete | PGDM in Marketing |

            Ankuj Kumar
            Ankuj Kumar

            SEO Manager

            Previously worked for The Economics Times, PhysicsWallah, upGrad, Simplilearn

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            Get Started

            Unlock your potential! With the Indian digital marketing industry set to soar to $160 billion by 2025, there’s never been a better time to carve your path to success. Let’s embrace continuous growth and seize the opportunities that lie ahead. Your journey to a brighter future begins now!

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              Enroll Now and Secure Your Future!

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              Unlock the keys to your passion and success with us, as we specialize in cultivating innovative and creative minds, shaping a path to endless possibilities.

              Contact us

              3rd floor, B-70, sector 67 Noida 201301

              Prefunction Room, Central Library, Jamia Hamdard University, Hamdard Nagar, New Delhi

              +91 8960221222

              info@iftdm.com

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